Who We Are Looking For
We are seeking a Co-Founder who will focus on Marketing and Sales, driving user acquisition, revenue growth, and market expansion. This individual will bring entrepreneurial experience, a solid understanding of SaaS and software, and a proven commercial track record to our team. You’ll be joining an experienced founding team where Tech and Product are fully handled, with the added advantage of our founding team’s strong AI background and initial AI features already deployed. You’ll have resources for content, marketing, and design support at your disposal. Your main focus: Sales, Marketing, Growth.
About Tooling Studio
Tooling Studio builds powerful, integrated tools for Google Workspace, reducing tool overload and enhancing productivity for small and medium-sized businesses (SMBs). Our flagship product, Kanban Tasks, launched in September 2024, offers a native Kanban experience within Google Workspace, and our upcoming CRM tool (launching January 2025) will further expand our suite. With over 500+ active users and growing, we already have some ARR coming in and are positioned to scale. Our tools are fully integrated—data syncs seamlessly from Google’s apps and between our products, ensuring a cohesive user experience. We need a strong commercial co-founder to take our growth to the next level.
Tooling Studio is part of Addon Ventures, a venture studio with a team of 150 people. You will work alongside Eric de Zeeuw as a co-founder, who’s responsible for product and tech.
Your Role as Co-Founder
As our Commercial Co-Founder, you’ll lead the charge on Sales, Marketing, and Growth—taking Tooling Studio from early success to sustainable scale. This is a pivotal role for someone with a proven track record of driving SaaS growth and entrepreneurial success.
Entrepreneurial and Growth Expertise
You’ve founded, scaled, or held senior commercial roles (e.g., Head of Growth, CMO) for SaaS companies, successfully driving user acquisition and revenue.
Own Growth Strategy
Take full ownership of sales and marketing initiatives, from user acquisition and retention to upselling our integrated tools. You’ll focus on expanding our 500+ active users and launching the CRM tool successfully in January 2025.
From Testing to Scaling
In the early stages, you’ll roll up your sleeves—testing growth campaigns, refining messaging, and iterating rapidly. Once key channels are validated, you’ll scale strategies using the team’s design and content support.
Build Revenue and Momentum
Leverage our current traction and ARR to identify new opportunities for upselling and cross-selling as we expand our tool suite.
Shape the Commercial Vision
Refine positioning, pricing, and value propositions to align with SMB workflows and ensure strong market resonance.
Collaborate with Tech and Product
Partner with our experienced Product and Tech teams to ensure commercial goals are aligned with product development and user needs.
This is your opportunity to bring entrepreneurial energy, SaaS expertise, and strategic leadership to build the growth engine of a fast-moving, high-potential SaaS startup.
What We Offer
- A seat at the table as Co-Founder of a growing SaaS company.
- Equity ownership in Tooling Studio, tied to performance-based ARR milestones. Let’s chat about what makes sense for both sides.
- The opportunity to lead the commercial strategy of a tool suite that is solving a real problem for SMBs in Google Workspace.
- A proven foundation: Kanban Tasks is live with 500+ users, ARR, and a CRM launch around the corner—ready for growth.
- A capable team of experienced builders, designers, and problem solvers, plus supportive resources for marketing and content, so you can focus on growth.
Why This Is Exciting
You will join a startup that has a strong foundation for fast growth. With one product launched, another tool nearing completion, and more on the horizon, we’re building a scalable suite that can transform SMB workflows. This is your chance to join at a pivotal moment and shape the commercial success of a promising SaaS startup.
